Cotta exhibition stand at the Salone del Mobile: Impressive 400 m²
The Cotta exhibition stand at the Salone del Mobile in Milan is an impressive example of creative exhibition stand construction. We realised a 400 m² exhibition stand for our long-standing client Cotta at the world-renowned furniture trade fair. This exhibition stand not only skilfully showcased the products, but also impressed with its creative overall concept and exceptional design.
Presentation of the upholstered furniture collection
The square stand area offered plenty of space to present Cotta’s upholstered furniture collections in style. The imposing wall and ceiling surfaces were also generously covered with neutral fabric. This allowed the almost 270 metre long truss construction to be elegantly clad, creating a harmonious overall impression and also emphasising the presentation of the upholstered furniture.
High-gloss floor panels for visual highlights
Specially produced floor panels in high-gloss white and black not only provided visual accents, but also perfectly placed the exhibits in the centre of attention thanks to the contrast. In addition, levelled stage platforms and installation panels were used to give the exhibition stand at the Salone del Mobile an elevated dimension.
Bistro area as a place of retreat
Ein ganz besonderes Highlight des Messestands war der beeindruckende 100 m² große Bistrobereich, der zudem mit einer integrierten Küche ausgestattet war. Dieser Bereich lud die Besucher dazu ein, abseits des hektischen Messetrubels in entspannter Atmosphäre neue Energie zu tanken. Darüber hinaus bot dieser ruhige Bereich einen angenehmen Kontrast zu den stark frequentierten Gangflächen der Salone del Mobile, sodass er zu einem Rückzugsort für die Standbesucher von Cotta wurde.
Key facts
EXHIBITOR
Cotta
BOOTH TYPE
Island booth
BOOTH SIZE
400 sq m